IN ONE OF MANY REVEALS of new models at the 2021 Goodwood Festival of Speed, British fans were treated to their first exposure to the new Genesis G70 Shooting Brake. The unveiling was carried out by Dominique Boesch, Managing Director for Genesis Motor Europe, and the Duke of Richmond.
The G70 Shooting Brake, the fifth vehicle in the brand’s growing vehicle line-up for Europe, embodies the award-winning design philosophy of Genesis while honouring the rich history of the Shooting Brake tradition with its iconic design.
To celebrate the global debut, Genesis commissioned a one-shot first-person view (FPV) journey through Goodwood House and up the famous hill climb as it chased the car. You can view the video here
Shot in glorious 4K high definition, using a 5-inch FPV drone piloted by Miles Mulvagh and Harry Clifton, the drone reached speeds of up to 100km/h while tailing the G70 Shooting Brake driven by former British F2 rally champion and precision driver, Gethin Jones, up the 1.89km track.
Dominique Boesch, Managing Director for Genesis Motor Europe, commented, “We are thrilled to be here at Goodwood today to reveal this pivotal model for Genesis, our fifth car in the region. The iconic British festival, watched by millions, is the perfect destination to unveil our bespoke product tailored for European customers.”
“We are also excited to invite fans to experience a different perspective on the iconic hill climb and stunning grounds here at Goodwood, connecting the British heritage and Korean influence, whilst showcasing the athleticism of the G70 Shooting Brake in an audacious film.”
Over the Goodwood weekend, fans can see the all-new G70 Shooting Brake on the world-renowned hill climb, along with the recently launched GV80 SUV and G80 sedan and the G70 sedan and GV70 urban SUV, as well as viewing the full range at the Genesis Mobile Lounge.