THE NEW ALL-ELECTRIC smart #1 URBAN SUV IS NOW available for sale and delivery in Australia.
The urban SUV offers unprecedented levels of design and build quality in addition to an exceptionally well-equipped standard specification. It is available in three variants: Pro+, Premium and BRABUS.
The smart #1 urban SUV is priced from $54,900 (plus on road costs), topping out at $67,900 for the potent BRABUS version, with the mid-spec Premium expected to take the lion’s share of sales at $58,900.
Leading the charge
smart is once again leading the way in the field of efficient, innovative mobility. Indeed, smart launched its first EV test programme more than 15 years ago (in Europe) and was the first established automotive marque to complete the transition from internal combustion to fully electric power in 2019.
With the #1 urban SUV, smart combines the expertise derived from its years at the vanguard of electrification with the premium design of Mercedes-Benz and the advanced engineering power of Geely’s BEV-dedicated SEA platform, to deliver next-generation mobility today.
The proportions of the #1 urban SUV take a different design direction to that of the diminutive city cars for which the brand was known, expanding smart’s appeal and broadening its audience.
Despite this, smart’s dedication to efficiency continues in the new car’s use of space, all-electric powertrain, and engaging style. By combining this ethos with the SUV body style, premium build quality and state-of-the-art features which modern buyers demand, the #1 offers a compelling combination of size and space, luxury and efficiency.
“We are very proud of what we are able to offer the Australian market with the smart #1 urban SUV,” says Michael Low, Head of smart Australia.
“From the exceptional standard specification of the Pro+, which offers features usually associated with luxury cars, to the incredible performance of BRABUS, which leaves purpose-built sports cars trailing in its wake and the Premium model with its luxurious interior, we look forward to Australians reacquainting themselves with the smart brand and the new products across our line-up.”
Positioned to perform for premium customers
The smart #1 urban SUV offers drivers class-leading performance and safety in addition to an exceptional level of standard specification.
The smart #1 Pro+ offers everything needed for modern e-mobility – and so much more. It offers a remarkably well-equipped standard specification with an extensive range of driving assistance systems, panoramic sunroof, ACC (Adaptive Cruise Control), heated seats, a 360-degree surround camera, intelligent voice assistance, LED lights and a powered tailgate. With anxiety-busting WLTP range of up to 420km and smile-inducing 0-100km/h performance of 6.7 seconds, the Pro+ makes every journey a joy.
In addition to the features already available on the Pro+, the smart #1 Premium offers a sound system by Beats, Head-Up Display (HUD), CyberSparks+ Matrix LED headlights and APA (Automatic Parking Assist). The Premium offers an even greater WLTP range of up to 440km with a state-of-the-art silicon carbide invertor and heat pump for improved response and efficiency, as well as a 22kW three-phase onboard charger for 10- 80 percent AC charging in less than three hours.
The smart #1 BRABUS, opens a completely new chapter for smart and BRABUS, continuing a story that the two brands have been writing since 2003.
The smart #1 BRABUS sets standards and performance unmatched by any rival at its price point. Signalling its intentions with a range of design cues including more aggressive styling, bonnet vents, unique contrast paint and 19-inch Dynamo wheels, the transformation continues within, where an Alcantara steering wheel, microfibre suede seats and headrests with BRABUS design stitching add to the sporty feel of the car alongside red seatbelts and metal pedals.
Naturally, the performance of the smart #1 BRABUS also leaves rivals in its wake, with the standard 200kW of power increased to 315kW and torque up from 343Nm to 584Nm. With all-wheel drive to ensure traction and aid acceleration, as well as a specifically calibrated BRABUS driving mode, this results in an even more thrilling smart experience, unleashing the full potential of the car for incredible 0-100km/h performance of just 3.9 seconds and a WLTP range of up to 400km.
“For us at BRABUS, partnering with smart feels completely natural, as we both keep on challenging the status quo to improve our brands and products further,” says Constantin Buschmann, CEO of BRABUS.
“For the smart #1 we keep on pushing the envelope of our partnership to integrate the essence of BRABUS into a very capable car and future-oriented mobility concept, that is accessible for a wide variety of people. We are very happy with the result and see the #1 as a more than worthy starting point for a new era of our great relationship with smart going forward.”
The elegance of efficiency
Based on Geely’s EV-specific SEA (Sustainable Experience Architecture) platform and staying true to smart’s long-standing drive for practicality, efficiency and style, the #1 makes full use of its 2750mm wheelbase with a spacious five-seat cabin and up to 421 litres of luggage space thanks to a standard sliding second row (986 litres with the rear seats folded down).
Designed with tomorrow in mind, the #1 urban SUV’s practicality and economy are belied by its sophisticated exterior and interior styling. Conceived by the Mercedes-Benz global design team, the #1’s simple yet elegant features include a floating halo roof, concealed door handles and 19-inch alloy wheels.
With a drag coefficient of just 0.29 Cd, the sleek lines and flowing curves of the #1 are for far more than just show, however, optimising the car’s aerodynamic efficiency and maximising its range.
The confidence to explore
The smart #1 premium urban SUV is not only designed for style and performance, but also to be among the safest vehicles on the road. Its exceptional build quality and suite of advanced assistance systems both contribute to the highest standards for active and passive safety.
The smart #1 was awarded a five-star rating in the European New Car Assessment Programme (Euro NCAP) crash test. The car received high scores in all main safety categories: Adult Occupant, Child Occupant, Vulnerable Road Users and Safety Assist. This demonstrates smart’s strong commitment to safety as the top priority for its products.
The overall architecture of the new smart #1 has been designed and developed to meet highest industry standards. With a 74 percent usage of high strength steel and 19 percent press hardened steel, the smart #1 creates a strong safety environment for its users.
The safety performance is not only reflected in the passive safety configuration, but also, and more importantly, in the overall battery safety protection. smart has adopted multiple technical safeguard measures, including high thermal stability battery core materials, heat insulation of battery modules and structural protection of the battery packs.
Having received a five-star result from EURO NCAP safety tests, the #1 urban SUV furthered its credentials with a second-place finish in the prestigious UK-published What Car? Safety Award 2023, also achieving one of the highest Adult Occupant protection scores of the year with 96 percent.
“The smart #1 demonstrates that it is possible to make an affordable small electric car that is also safer than many larger models,” said the judges. “This is a significant achievement; small cars must work harder than larger ones to get top safety scores, because they’re lighter and there’s less metal to absorb an impact. With an 88 percent score, the #1 also does well in the safety assist tests, and that means there’s less likelihood of the car being involved in a collision in the first place.”
The high level of standard driver assistance features that every #1 premium urban SUV comes equipped with includes:
- BSM (Blind Spot Monitoring)
- EAB (Emergency Autonomous Braking)
- HWA (Highway Assist)
- EMA (Evasive Manoeuvre Assist)
- ELKA (Emergency Lane Keep Assist)
- TJA (Traffic Jam Assist) and
- ACC (Adaptive Cruise Control) with Stop&Go.
In addition to its outstanding safety, the build quality and reliability of the smart #1 gives owners the confidence to explore.
The vehicle must be serviced every 20,000km or one year (whichever comes first) and maintained by smart-appointed authorised dealers in accordance with the vehicle’s standard warranty terms and conditions.
Every car includes a five-year or 150,000km (whichever comes first) warranty on materials and workmanship, starting from the date of first registration. It covers free vehicle repair and replacement of any defective parts (excluding wear and tear items, and accident repairs).
The smart #1 urban SUV comes with an 8 year or 150,000km ‘state of health’ or equal to 70 percent high-voltage battery warranty to give you peace-of-mind, fully covered by smart. This high-voltage core components warranty coverers the electric-drive motor, controller, and vehicle control.
All smart genuine parts and accessories come with 2-year and unlimited mileage warranty.