WHEN CAR COMPANIES FIGHT it out with their top-end models, you can be sure that nothing is overlooked to make them appeal to the well-heeled.
BMW Australia will further advance its progressive product strategy and upper luxury offering with introduction of the new 7 Series sedan – a model long renowned for its standard-setting levels of sophistication, technology and refinement – later this year.
The seventh-generation 7 Series combines driving pleasure, unsurpassed long-distance comfort and an outstanding digital experience while showcasing new styling that underlines its commanding road presence.
This is aided by the standard offering of a long wheelbase variant across the model spectrum. The new wheelbase, at 3215mm, is 5mm longer than the sixth-generation long wheelbase model, while overall vehicle length, width and height has increased by 131mm, 48mm and 65mm respectively.
A combination of dynamic ability and first-class comfort are delivered through comprehensive chassis upgrades as well as by fitment of two-axle air suspension and adaptive damping as standard across the line-up.
Innovative technology with new generation of sensors, enhanced software stack and powerful computing platform allies with the latest suite of cutting-edge active safety technologies.
Significantly, the new generation 7 Series model will also include a fully electric version in its portfolio, the i7, which joins BMW’s rapidly expanding line-up of zero emissions vehicles.
Addition of the i7 will position BMW as one of the leading manufacturers in Australia for the breadth of its electrified vehicle line-up.
Development of the new 7 Series is in full alignment with BMW’s primary focus on CO2 reduction and all-encompassing sustainability strategy with use of green energy and a high proportion of natural and recycled materials in the production phase.
The new BMW 7 Series line-up will include two models, the 740i and i7 xDrive60, with pricing for the former starting at $268,900 (plus on road costs) and latter at $297,900 (plus on road costs). BMW will commence deliveries to customers in Q4.